Concept to Reality – Jeep Wrangler Utility

Concept to Reality – Jeep Wrangler Utility

As a local Chrysler Jeep Dodge dealer from 2003 to 2015, I got involved. along with my then GM, Cameron Semark, in upgrades to a lot of Jeep, Chrysler and Dodge models – Cherokee’s, Grand Cherokee’s, Chrysler 300’s, various Dodge models and of course the iconic Jeep Wrangler. Cameron was a wiz at picking the upgrades, but even then, some really pushed the boundaries.

I was a bit non-plussed when he agreed to do a JK-8 conversion of a 4 door Jeep Wrangler. The JK-8 kits were being pushed by Jeep head office and there were dealers who would eventually take as many as 8 of these. We took 1 and despite the look being great, it proved very difficult to sell. After all, it’s not everyone who wanted to invest $60+ on a 2 seat 4WD ute.

We eventually sold it to a local who still has it today and loves every bit of it, including wheel and suspension upgrades that he had done as well.

So there’s a lot of discussion on the impending release of the 2019 Jeep Wrangler Ute – the Americans call it a truck – and more so what it will be called. Back in the early noughties, I went to the Chrysler International Conference in Florida. Here, the late Sergio Marchionne showed us the Jeep Wrangler Gladiator concept pictured below.

It’s my call that at the LA Motor Show that the Gladiator name will be confirmed. As you can see from the pictures, courtesy of AutoBlog.Com Jeep has a history with utility vehicles stretching back to 1956, let alone the Willys Jeep from WW2. Let’s see what that name will be.

Jeep Wrangler Gladiator
Jeep Gladiator Concept
Jeep Scrambler 1981 – 1985
Jeep Forward Control 1956 – 1965
Jeep Gladiator J Series 1962-1988
Jeepster Commando 1966-1973
Jeep Comanche 1985 – 1992
Jeep JK-8 Kit






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2018 Jeep Wrangler JL Revealed: Autoweek @ LA Motor Show

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